Push today.
Better tomorrow.


We're changing the way the world gains insight.
With the single push of a button, we make it easy for

customers to give feedback. businesses to grow. charities to thrive.

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which means

TruRating

Customers have a say
as they pay


customers

We give you a voice.


Answer one quick question as you check out at the point of purchase. It's easy and completely anonymous.

customers
We give you a voice

Businesses gain
better insights


TruRating App Happy Customers spend more_TruRating
Improve performance_TruRating
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88% response rate from customers in-store and 57% online.


Your feedback helps businesses improve your experience. Informed with trusted insight, they can better understand performance and deliver results.


Find Out More

Wherever you pay

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Charities thrive


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The more you rate,
the more we donate.


Across the globe, we partner with amazing childrens' charities to transform your ratings into life-changing donations, and you help us pick which organizations will benefit.


Vote Now
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Some of what your ratings have unlocked


28 smiles via life-changing cleft palate surgery with Smile Train

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224 school kits for eager learners with WeCharity

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500 days of play for young refugees with Right to Play

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Don't just take our word for it

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I like that they wanted to know what I thought, and it was easy to tell them.”


Chloe, a regular customer at Ping Pong, our favorite dim sum in London

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The feedback we’re getting through TruRating is gold.”


Steve Younane, Co-founder and CEO, Retail Prodigy Group, Master Retail Franchise for Nike Stores across Australia & New Zealand

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We’re honored and excited to be a part of TruRating’s innovative charity initiative. It’s wonderful to see organizations pour the same amount of effort and invention into helping others as they do with their day-to-day business.”


Barbara Richardson, Interim Chief Development Officer of Families First, a non-profit service agency assisting over 40,000 children and their families each year